Fashion Marketing Questionnaire

Discover how your audience consumes fashion: the networks where they find brands, the factors driving their purchases, price sensitivity, and attitudes toward sustainability. Concrete input for sharpening your next campaigns.

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1. How often do you follow fashion trends?

2. Which social media platforms do you use to discover fashion brands?

Instagram TikTok Pinterest YouTube Facebook X (Twitter)

3. What factors do you consider when purchasing fashion products?

Price Quality Brand Sustainability Trendiness Comfort Reviews

4. How likely are you to purchase fashion products based on influencer recommendations?

5. Have you ever purchased a fashion product through social media advertisements?

Yes No I don't remember

6. What type of fashion content do you enjoy consuming the most?

Lookbooks Shopping hauls Styling tutorials Runway coverage Street style Designer interviews

7. How interested are you in sustainable fashion?

8. What is your preferred price range for fashion products?

Budget Mid-range Premium Luxury

9. Are you more likely to purchase fashion products online or in physical stores?

Online Physical stores Both equally

10. How satisfied are you with the fashion marketing campaigns you have seen recently?

11. What improvements would you like to see in fashion marketing?

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